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Customers

Chamber leaders, in their own words.

CEOs and board chairs on what changed when their numbers became clear, current and trusted.

Palm Beach North Chamber of Commerce Lakewood Ranch Business Alliance Bloomington Chamber of Commerce Boca Raton Chamber of Commerce MemberShine
Wayne Parrish
The view from the board

“Working with DJ Muller and 1 to 100 Advisors has been tremendously valuable to the Alliance. DJ has helped transform how our staff and Board of Directors view and utilize organizational data. Through his guidance and the tools he has provided, we now have a much clearer understanding of the metrics that drive our organization.

Because of that visibility, we are able to identify strengths, uncover gaps that were not always obvious in the past, and prioritize projects and initiatives based on real needs rather than assumptions. The insights we now have help us make better decisions, allocate resources more effectively, and focus our efforts where they can have the greatest impact.

What sets DJ apart is his ability to take complex information and present it in a way that is clear, actionable, and meaningful for both leadership teams and boards of directors. He brings a unique combination of strategic thinking, business acumen, and practical experience that helps organizations move forward with confidence.

We truly appreciate and value DJ’s knowledge, insight, and guidance and consider him a trusted resource to our organization. We look forward to continuing our work with DJ and 1 to 100 Advisors in the future and would highly recommend him to any organization seeking better visibility, stronger accountability, and more informed decision-making.”

Wayne Parrish
2026 Chair of the Board, Lakewood Ranch Business Alliance
On video

Real leaders. Real numbers. Real confidence.

Noel Martinez
Noel Martinez
President & CEO, Palm Beach North Chamber of Commerce
“We absolutely love our KPI dashboards. They make it incredibly easy to tell the story behind our numbers — which is everything when you’re trying to set direction as a chamber. My board is thrilled with the clarity, and our new dashboard with market share tracking has been a game changer.”
Brittany Lamont
Brittany Lamont
CEO & President, Lakewood Ranch Business Alliance
“This visibility has transformed how I lead — with clarity, transparency, and direction. Our board is more engaged, and our strategy is sharper thanks to 1 to 100.”
Katie Sensabaugh
Katie Sensabaugh
VP of Operations & Membership, Bloomington Chamber of Commerce
“1 to 100 gave us clarity we didn’t even know we were missing. Their data analysis helped us better understand our retention and market share, and the dashboards are helping us stay on track to grow smarter.”
Clayton Thompson
Clayton Thompson
CEO, MemberShine Inc.
“This has transformed how I lead. For the first time, I can truly disconnect on vacation while knowing my business is running smoothly — giving me both peace of mind and confidence as a CEO.”
Before Aligned KPIs

“I had 14 tabs open and still couldn’t tell you, in one sentence, whether we were ahead of plan.”

Tom Downard
CEO, Avon Chamber of Commerce
Next step

See what your board would see.

Book a 15-minute call and we’ll show you the trusted view your board would get, built on your own numbers.