Tired of second-guessing what your KPIs are telling you?


even though you're surrounded by reports, dashboards, and data?

Learn more

Imagine knowing exactly what’s driving growth and profitability and what’s holding it back — all in one powerful view. 


No more guesswork.

No more hours lost digging through unaligned financial reports and KPIs.

Partner with us to align your KPIs, build trust with your team and board, and improve your financial results.

Call us to learn how our executive reporting platform and services can save you hours of reporting time, build trust with your board, and give you confidence in your numbers.

Take the Executive KPI Alignment Quiz

Available soon!
Get tailored insight on how your business can lead with data, not drama.


✅ Just 3 minutes

✅ No cost

✅ Instant executive-level recommendations


Because your next best decision starts with the right insight.

DJ Muller

Founder & CEO

Our platform was created by DJ Muller — a tech founder who’s scaled and sold multi-million dollar companies. After years of chasing down disconnected KPIs and lagging reports, DJ built the tool he wished he had as a CEO: one that brings clarity, speed, and insight without needing a full-time analyst.

DJ previously founded WebLink, the #1 membership platform for chambers of commerce, now part of Personify and used by thousands nationwide.

At 1 to 100 Advisors, he brings that same vision to modern CEOs — combining AI analytics with real executive expertise to align strategy, KPIs, and financials in one powerful view.

We don’t just understand the pressure — we’ve lived it.

More about us

We absolutely love our KPI dashboards. They make it incredibly easy to tell the story behind our numbers — which is everything when you're trying to set direction as a chamber. My board is thrilled with the clarity, and I can't wait to launch our next AI analytics dashboard with market share tracking.”

Noel Martinez

-President/CEO Palm Beach North Chamber of Commerce

“If you want to build a high-performance executive culture that makes faster, better decisions then work with DJ and 1 TO 100 Advisors. They helped us align around what really drives growth.”



Joseph Loria

CEO, RetentionCX

“Epic has transformed how I lead. For the first time, I can truly disconnect on vacation while knowing my business is running smoothly, giving me both peace of mind and confidence as a CEO.”




Clayton Thompson

CEO,

MemberShine Inc.


Listen to his testimonial here

"1 TO 100 gave us clarity we didn’t even know we were missing. Their data analysis helped us better understand our retention & marketshare and the dashboards are  helping us stay on track to grow smarter."




Katie Sensabaugh

VP of Operations & Membership, Bloomington Chamber of Commerce

Listen to her testimonial here